The Key Objectives of the ASM are to:
Promote and maintain good relations among associates;
Liaise between associates and the Government on recommendations and implementation of rules and regulations pertaining to the insurance industry;
Enhance associates’ overall level of understanding of insurance concepts and improve the quality of services offered to the community;
Improve public opinion on the insurance sector;
Facilitate communication exchange between international entities and associates;
Deal with all other matters in the common interests of associates.